Reach Greater Philadelphia Families Searching for Resources for Kids of All Abilities Through Main Line Parent, Philadelphia Family, and Bucks County Parent
The families of neurodiverse children and young adults with disabilities are among the most motivated, most resourceful, most community-reliant researchers in our entire audience — because they have to be. Mainstream parenting resources, built for average milestones, don’t always have what they need. So these families dig, ask, and build networks of other parents who’ve already found the specialists, programs, and inclusive spaces that made a real difference.
The challenge for most organizations isn’t the quality of their program. reaching these families in the specific place they’ve already learned to trust for this kind of search. They are not casually browsing. They are researching with intent, asking other parents for recommendations, and looking for the provider they can trust before the moment their child needs it most has passed. You need every marketing dollar to count — and the communities our guides reach is where the right investment connects you with the families you most want to serve.
The Family Focus Media team can help you implement targeted strategies through collaborations with Main Line Parent, Philadelphia Family, and Bucks County Parent to help you achieve these goals and support a marketing plan that resonates with your ideal clients.
All Kinds of Kids Guide Schedule
September 13, 2026 (materials due August 30) — Dedicated Email and Social Campaign Launch
April 11, 2027 (materials due March 28) — Dedicated Email and Social Campaign Launch
All Kinds of Kids Guide High Five Newsletter Promotions: April 16 · May 7 · May 28 · July 16 · September 10 · October 15 · December 3 · December 17
Total exposures: 10 touchpoints across two dedicated email and social media launches and eight newsletter promotions — keeping your story visible to these families year-round, not just around a single seasonal moment.
Sponsored Story and Community Blog Post spots are limited per guide to preserve the editorial integrity our readers trust.
Not sure which launch date aligns with your enrollment season or outreach calendar? Reach out — we’ll help you map your sponsorship to the moments when your families are most actively searching.
“I’ve built Main Line Parent, Philadelphia Family, and Bucks County Parent on the belief that every family deserves to see themselves reflected and valued. That’s the kind of village-building we can all get excited about.”
Sarah Bond
Founder & CEO, Family Focus Media
We are parents, sisters, aunts, and friends to people who learn differently, who process the world differently, who have needed support systems that took real work to find. We know what it feels like to sit in a waiting room, or an IEP meeting, or a parking lot after a hard day, wishing someone had just handed us a list of the people who would actually understand.
We design the All Kinds of Kids Guide to bring that same spirit to more families: a resource that helps them find their village — the people, places, and programs that will see their child fully. If you are one of those providers, we’d be honored to help them find you.
Read more about GETincluded and GET Cafe on Main Line Parent
The All Kinds of Kids Guide Sponsorship was designed for you if you are:
A pediatric occupational therapist or OT practice whose waitlist tells you the demand is real — but whose new client inquiries depend almost entirely on physician referrals and word of mouth. Our guide puts your practice in front of families searching outside the clinical referral pipeline, often because they can’t get a referral fast enough or need someone who specializes in exactly what their child needs.
A speech-language pathologist serving children with communication differences, language delays, AAC users, or selective mutism. The families searching for you here have often already been through the school system’s evaluation process and know they need something more.
A neuropsychologist or licensed clinical psychologist specializing in evaluations, ADHD, autism, anxiety, or learning differences, whose ideal clients are research-intensive families that will read your story carefully and remember it.
An ABA therapy provider or behavioral support specialist committed to play-based, child-led, neurodiversity-affirming approaches, whose families already know what they’re looking for and are searching in exactly this kind of trusted community resource.
An inclusive school, learning center, or therapeutic day program serving children with diverse learning profiles. Families searching for your model don’t always know its name — your story gives them the language for what they’ve been looking for.
A social skills program, therapeutic recreation provider, or inclusive enrichment program helping neurodiverse children build friendships, confidence, and community.
A sensory-friendly venue, adaptive sports program, or inclusive recreation provider who has done the work of making your space genuinely welcoming — and deserves to be found by the families who will love you for it.
A family photographer, doula, pediatric dentist, or other family service provider who has built neurodiverse-affirming practices and wants to be known as a safe, welcoming option in a community where that reputation matters enormously.
We only work with sponsors who share our core values and commitments to inclusion, diversity, and village building. Our readers trust us to recommend people and organizations who reflect these values.
All Kinds of Kids Guide Sponsorship Opportunities
The following opportunities are available to organizations with an active Membership. Contact membership@familyfocus.org if you are unsure of your status.
Sponsorships are priced per community, per edition with two launch opportunities to support per year. Space permitting, your story may be included in more than one Guide Dedicated Email and Social Carousel Campaign within a 12-month period — and long after your campaign wraps, it keeps working by earning organic search traffic.
Let’s Connect. Reserve a Google Meet with our team to schedule your campaigns — or reach out anytime with questions.
-
Membership
$365.00 / year Select options This product has multiple variants. The options may be chosen on the product page
-
Presenting Sponsorship Upgrade (Add-on)
$750.00 Select options This product has multiple variants. The options may be chosen on the product page
Presenting Sponsorship is a good fit for organizations ready to claim the most visible position on the guide.
Your brand leads with a “Presented by” banner credit across the Guide Landing Page, a Guide Dedicated Email Spotlight, and a Guide Social Media Carousel Campaign.
You bring the banner — we handle premium top-of-page placement, SEO optimization, and guide email and social media promotion.
Requires an active Contributing Sponsorship (Community Blog Post or Sponsored Story) for the same Guide and Community brand.
-
Contributing Sponsorship – Sponsored Story Upgrade (Add-on)
$450.00 Select options This product has multiple variants. The options may be chosen on the product page
Contributing Sponsorship: Sponsored Story Upgrade is for organizations who want extra promotion for their story — and the choice of writing it themselves or handing it off to our team.
Same three-placement campaign as the Community Blog Post, plus a High Five Newsletter Spotlight and Social Media Story Promotion.
You choose how it’s written: draft it yourself and earn a bonus second High Five Email Spotlight, or let our team conduct the interview and write and edit it for you.
Requires an active Contributing Sponsorship (Community Blog Post) for the same Guide and Community brand.
-
Contributing Sponsorship – Community Blog Post
$750.00 Select options This product has multiple variants. The options may be chosen on the product page
Contributing Sponsorship: Community Blog Post is for organizations ready to tell the story that turns a searching parent into a devoted client
Your story appears in three high-value placements: the Guide Landing Page, the Guide Dedicated Email, and a Guide Social Media Carousel Campaign.
You bring the story — we handle SEO optimization, readability editing, guide email and social media promotion, and a strategic opportunity to share in our Community Facebook Group.
Requires an active Membership with the same Community brand.
-
Guide Supporting Sponsorship (Add-on)
$350.00 Select options This product has multiple variants. The options may be chosen on the product page
Supporting Sponsorship is ideal for Members Building Linked Visibility
You don’t need a full sponsored story to have a meaningful presence with our Guides. This is your entry point — a three-part visibility promotion reaching the right families at the right moment.
Your Profile Page appears in three strategic placements: the Guide Landing Page, the Guide Dedicated Email with a direct link, and the Guide Social Media Carousel Campaign, to put your organization’s name in front of families actively searching for relevant resources.
Requires an active Membership with the same Community brand.
Family Focus Media reaches over 400,000 local families annually. Read more about our Community Reach here.
All Kinds of Kids Guide Engagement Numbers That Matter
When our All Kinds of Kids Guides launch, they reach 39,000+ email subscribers across our three communities — with more than 26,000 active openers who engage with our content regularly. Our Guide Social Campaigns extend that reach across 46,700+ Facebook Community Group members and 26,200+ Instagram followers — a combined social reach of 72,445+ Greater Philadelphia parents. You can view our brand-specific Community Reach numbers here.
And the families who find your program’s story don’t scroll past. They spend time actively researching — bookmarking helpful roundups to revisit when their child is ready, sharing program profiles in community groups for personal feedback, and saving sponsored stories to consider where might be the best fit for their family.
How We Find and Build Trust Among Local Families
Families discover us through All Kinds of Kids Guide stories that rank in local search and draws consistent organic traffic year-round. They find us through our Facebook Community Groups, where parents ask for recommendations for therapists, sensory-friendly activities, and inclusive programs with a specificity that tells you exactly how hard they’ve been searching. They subscribe to our High Five newsletter because another parent told them to — or because they found us mid-search and never left.
Right now, someone in our community is asking for a recommendation because the specialist she tried didn’t understand her child.
Someone is reading our All Kinds of Kids Guide at midnight after her son’s IEP meeting, looking for someone — anyone — who will see him the way she does. She doesn’t know yet that you’re exactly what she’s been looking for.
The families who need you are already in our community. They just haven’t found your story yet. Be there when they do.
Subscribe to The Marketing Minute for more guide launch dates, audience insights, and visibility strategies — or go straight to the families themselves and subscribe to the community newsletter that reaches your market: